#TravelTok

We collaborated with our client Herschel to foster a vibrant community of travelers who transcended the ordinary definition of tourists. We envisioned a series of TikTok campaigns that would serve as a wellspring of inspiration for both seasoned adventurers and those just beginning to explore the world.

With our innovative approach, we didn't merely craft content; we curated experiences. We breathed life into their vision, hand-picking and collaborating with creators that fit the brand's narrative and aesthetic. It all came together to create a digital space where wanderlust thrived and curiosity ignited. Together, we sculpted a narrative that celebrated the art of travel and encouraged individuals to embark on their journeys, be they daring explorers or those taking their first steps into the wider world.

We garnered 120K followers, 355K likes, and our most viewed video got 84.7K views with well over 8000 comments.

#TravelTok

We helped create a community of travelers, not tourists for Herschel. The design-driven global clothing and accessories brand wanted to inspire intrepid (and not so intrepid) travelers on TikTok. 

We garnered 120K followers, 355K likes, and our most viewed video got 84.7K views with well over 8000 comments.